“These shoes help others get a step up” by CNN

Inspiring!!

“Step into Blake Mycoskie’s shoes for a day, and you might wind up feeling enlightened. Not just because the shoes he wears are incredibly lightweight, but because they transport him to regions of the globe where footwear is a rare, precious commodity.

So what are these magical slippers? They’re called TOMS, and they’re the foundation of Mycoskie’s one-for-one business principle: for every pair of TOMS sold, the 32-year-old gives a pair to a child in need.

The idea came to Mycoskie — who calls himself a “serial entrepreneur” whose first company was a laundry business he started in college — while he was vacationing in Argentina. He says he was overwhelmed by the sight of children living without shoes. But instead of simply starting a charity, he decided he could better serve by launching a for-profit business.

In the 2½ years since its inception, TOMS Shoes has distributed 150,000 pairs of shoes toimpoverished children in Argentina, Ethiopia, South Africa and the U.S. via a series of “shoe drops.”…”

article @

http://www.cnn.com/2009/LIVING/homestyle/03/26/blake.mycoskie.toms.shoes/

His Web site: http://www.tomsshoes.com/

[pic: http://www.fashiontime.hu/content_files/toms%20shoes.jpg]